Consume Or Be Consumed

Album: Take Control (2016)
Play Video

Songfacts®:

  • This groove-heavy track finds Soft Play's Issac Holman speed rapping about consumerism over a huge, filthy bassline. Guitarist Laurie Vincent told NME: "All the Skepta stuff last year gave us the confidence to do it. All of Isaac's lyrics on it are really old ones from when he used to rap when he was a teenager."
  • Mike D from the Beastie Boys produced the Take Control album, and also contributes a guest verse to this track. Holman said: "We were talking about getting Mike to rap on it for ages before – it was our little plan."

    Vincent added: "I took the lyric sheet when he left the studio and I'm going to get it framed - I fanboyed quite hard."
  • The video shows the pair taking part in a hot dog eating contest. The clip won the award for Best Music Video at the VO5 NME Awards 2017.

Comments

Be the first to comment...

Editor's Picks

Bill Medley of The Righteous Brothers

Bill Medley of The Righteous BrothersSongwriter Interviews

Medley looks back on "Unchained Melody" and "You've Lost That Lovin' Feelin'" - his huge hits from the '60s that were later revived in movies.

Mark Arm of Mudhoney

Mark Arm of MudhoneySongwriter Interviews

When he was asked to write a song for the Singles soundtrack, Mark thought the Seattle grunge scene was already overblown, so that's what he wrote about.

Christopher Cross

Christopher CrossSongwriter Interviews

The man who created Yacht Rock with "Sailing" wrote one of his biggest hits while on acid.

Howard Jones

Howard JonesSongwriter Interviews

Howard explains his positive songwriting method and how uplifting songs can carry a deeper message.

Def Leppard Quiz

Def Leppard QuizMusic Quiz

Can you name Def Leppard's only #1 hit in America? Get rocked with this adrenalized quiz.

Trucking Songs That Were #1 Hits

Trucking Songs That Were #1 HitsSong Writing

The stories behind the biggest hit songs about trucking.