No One Dies From Love

Album: Dirt Femme (2022)
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Songfacts®:

  • Tove Lo wrote this song after a romantic relationship ended. Heartbroken by the split, she feels their precious time together has been defiled and part of her has died. Now her former lover is a stranger to her and all of the memories are tainted.
  • Tove Lo co-wrote "No One Dies From Love" with longtime collaborator Ludvig "A Strut" Söderberg ("Cool Girl," "Glad He's Gone") in January 2020. "We spent three weeks by the ocean, talking, drinking, crying and writing," she said. "The only song we worked on was this one."
  • A Strut's production is upbeat in contrast to the melancholic lyrics. "What I believe I do best is 'heartbreak you can dance to," said Tove Lo. "The song is that."
  • Alaska, a Brazilian directorial duo comprising Marco Laver and Gustavo Moraes, filmed the retro-futuristic video in Mexico City. Annie 3000, a humanoid robot, plays Tove Lo's love interest. "All the songs on the album are very cinematic, dramatic and grand, so for the visual story I want to attach a character to each song," Lo explained of the clip.

    "For 'No One Dies From Love' it's the classic vulnerable, lonely starlet looking for connection," she added. "This mini movie is a different kind of love story."

    Alaska previously directed Tove Lo's video for "Are U Gonna Tell Her?"
  • Tove Lo dropped "No One Dies From Love" on May 3, 2022, as the singer's first release on her own label, Pretty Swede Records. The label is a partnership with US artist development company Mtheory.
  • In the video, after Tove Lo lets the cyborg develop human feelings for her, she cruelly dumps him for a newer machine. The Swede wanted to be a heartbreaker because it's authentic to who she's been in the past. "I've been a selfish asshole, and I've dated selfish assholes," she laughed to The Independent. "But I think I would always blame it on them, when... if it happens to you every time, then it's probably you."

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